Write a Press Release for Your Newly Published Work!
You must write a press release as an excellent marketing piece for your newly published fiction story to get your word out that you have written your first novel. This is your initial marketing push that gets your name and your book title on the streets. A press release is your special announcement to the world that there is a new author out there with a hot new fiction book on the shelves, ready for eager readers to dive into. It is not a sales piece or a sales letter, it is simply a marketing tool to help people find you and your book for future book sales. The biggest asset you have as a writer is you network of friends, family, and everyone else. Your network is comprised of everyone you know, whether they will purchase your book or not. Once you run out of people in your network to tell about your book, you must extend beyond that to find new customers and to build your network even larger. This is done using various forms of marketing which all starts with a press release. When you draft a press release, it should be no more than 2 pages in length. The shorter it is, the better, but not too short. Your goal is not to exaggerate or sell your book. You want to write it as if you are a journalist. A good press release should be written in a way that it can go straight to publication (such as in a newspaper). It should be a general overview of your book and you as an author. Don't use fancy words and avoid adjectives at all costs. There are some key elements you should understand and use during the creation of your fiction press release. These elements make your release news worthy. You want to create a buzz about your fiction by creating an interest gathering headline, a little bit about you, and a little bit about your book. You may also want to tell a little story about how you came up with the idea for your story. Learn more information on how to write a press release and how to organize the key elements into a newsworthy piece of marketing material.
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